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Since the day it was founded, our company has considered R&D and design studies as its focal point and has attached particular importance to this field. Our R&D center, which is also approved by the Ministry of Science, Industry and Technology, and our talented human resources have the speed and equipment to think and produce for the people of each country.

This speed of our company in combining product diversity with innovation and quality turns into an important advantage as the ability to respond to global preferences and positively affects our dynamics in introducing new products. Panasonic Electric Works Turkey R&D Center continues to carry out TÜBİTAK supported TEYDEB projects with high innovation dimensions and San-Tez projects within the scope of university-industry cooperation.

Our R&D Policy

Within the scope of management systems, we take the necessary measures to eliminate and reduce hazards by making risk and opportunity assessments and by ensuring the opinions, consultation and participation of employees and employee representatives.
We strive to ensure customer satisfaction with a customer-oriented approach.
We are committed to assessing, resolving and responding to customer complaints.
We provide safe and healthy working conditions to prevent work-related injuries and health deterioration of employees.
We make environmentally friendly and recycling-oriented production with a sustainability approach within the scope of pollution prevention and environmental protection.
In waste management, we minimize waste generation by reducing pollution at the source and ensure reuse, recycling, recovery and disposal.

We ensure the confidentiality, integrity and accessibility of our corporate information and protect personal data in all processes.
We plan and realize approaches that will increase the awareness of our stakeholders within the scope of our Management Systems.
With the goal of leaving a more livable world to future generations, we carry out social responsibility projects to fulfill our economic, social and environmental responsibilities.
In line with our vision, strategies and targets, we ensure the participation of all our employees and stakeholders and continuously improve our activities with a sustainable and accountable approach.

Intellectual Capital

Our Trademarks

Our organization has 97 trademark registrations and applications in Turkey and 25 abroad.

Industrial Designs

There are 44 industrial designs applied for by our organization in Turkey. Abroad, 46 industrial design works have been registered for protection in various countries.

Patents and Utility Models

There are a total of 177 Patents and Utility Models applied for by our organization in Turkey.

Collaborations with Universities

One of the most important means of transforming knowledge into production is university-industry cooperation. These collaborations, which make significant contributions to the transformation of basic and theoretical knowledge obtained at universities into practice, contribute to students' life success and business life. In this sense, the R&D Center collaborates with universities to carry out exemplary projects, support young minds and reveal their potential.

Collaborated Universities in Various Projects

Dogus University
Marmara University
Yildiz Technical University
Kocaeli University

Dogus University
Marmara University
Yildiz Technical University
Kocaeli University

R&D Laboratory

In our laboratory, which is equipped with advanced technology devices and operates in accordance with TS EN ISO/IEC 17025 "Laboratory Competence Standard", testing, analysis, R&D studies and certification activities of all products in our product range are carried out meticulously.

All product verification activities within the framework of CE compliance are also carried out by our laboratory and we work with certification bodies such as VDE, NF, ÖVE, EAC, KEMA within the scope of product certification.

In our laboratory, electrical, mechanical, thermal, life and electromagnetic compatibility tests of our products are carried out according to national and international standards.

Our Laboratories

TSE Approved Subcontractor Laboratory certificate
TSE's Manufacturer Laboratory Contract
VDE (Germany) is a Registered Manufacturer Laboratory of the testing and certification body (TDAP).

With these certificates, certification tests of new products can be carried out in our laboratory under the supervision of certification body personnel and customer expectations can be met more quickly.

Innovation

Embedding innovation as a corporate culture in the DNA of the organization

Accepting excellence as the only standard and supporting the development and creativity of its employees to achieve it, Panasonic Electric Works Turkey has adopted continuous improvement as a way of life. Our company continues its INNOVIKO (Innovation Management) project in order to embed innovation as a corporate culture into the DNA of the organization, to achieve measurable results and to create competitive advantage.

At Panasonic Electric Works Turkey, an action-oriented organization, innovation is applied to realize the vision and mission, meet customer and employee expectations, and achieve the goals set out in the strategies.

Project teams are rewarded according to the criteria of the Recognition-Appreciation-Awarding System.

Panasonic Electric Works, which is the leader in its sector in Turkey and aims to be a proactive organization that is compatible with global competition, provides a suitable environment for creativity and innovation in Turkey with its Certificate Program, Idea System, Team Work and Recognition Appreciation Reward System.

Innovative work organizations require all employees to be engaged, share the same vision and be happy with their environment. To achieve this goal, innovation is encouraged by all leaders.

"Every individual and every company can be innovative, as long as the DNA of the company and the DNA of innovation can match."

Innovative ideas are designed for implementation by innovation project teams formed by employees who have passed the Innovation Certificate Program.

Brainstorming, 5N2K, bionic innovation, combination methodologies, reverse innovation, technology transplantation and triz approaches are used in innovation projects.

Idealism, S-Curve Analysis, 9 Window Approach, Functional Analysis, Contradiction Analysis, 39x39 Contradiction Matrix, 40 Invention Principle, Su-F Analysis, 76 Invention Standard, ARIZ tools are used in the use of the Triz approach.

With the completion of innovation projects, innovative practices are put into practice in the organization.

Projects are evaluated by the Innovation Board in line with the criteria of creativity/innovation, added value and applicability.

IP & R&D Incentives